August 2020

Men Behind the Business: Darrel Quinn

Author: Special to CH2 | Photographer: M.KAT Photography

Darrel Quinn
Owner of Quinn’s Diamond Jewelers

What services does your business offer?
I am a second generation, full-service jeweler with 52 years of experience. I started doing repairs and engraving from eighth grade in our family-owned store in Rochelle, Illinois. After graduating from the University of Illinois with a degree in business/marketing, my high school sweetheart and wife Nancy and I wanted to start our own jewelry store. My father said that I needed to be certified in everything. I am a diamond setter, goldsmith, horologist (watchmaker—making the complete balance from scratch), designer, Certified GIA Diamond Grader, engraver, and appraiser. I also restring pearls.

What is your motto in life?
I enjoy every day! I never have a bad day! I survived colon cancer and chemo treatment at the age of 43. I love waiting on customers and want everybody to get a chuckle when they come in. I remember when ABC-TV came to our store to do an episode for American Inventors, I asked the producer why they flew from LA to O’Hare. “Could you not find a jeweler closer?” He replied, “We heard you were colorful.”

What are you passionate about?
My love for creating and designing, making a work of art for my customer is what I truly enjoy doing. Gives me a feeling of accomplishment.

To what do you attribute your success?
Education and knowledge. Buying a Diamond is like buying an elephant: you don’t know what you should pay for an elephant, and you don’t know what you should pay for a diamond. I educate and teach you everything about diamonds so you are able to get the best value.

How do you personally define business success? Is it money? Freedom? Influence? Creative expression and innovation? Something else?
It’s definitely NOT Money. When we retired 14 years ago, we fell in love with this paradise, and purchased our home in Bluffton. We closed three jewelry stores (Morrison, Illinois, (1977), Sterling Ilinois, (1987), and Clinton Iowa, (1992) to move here). Then we got bored and decided to open a small store, not like the operation of 26 employees we had up North—personal service.

What are your hobbies, and how do you like to relax?
Spending time with our grandkids, who live in Jacksonville, Fla.: Asher, 9, Audrey 4, and Beckham 1. We see them on an average of two to three times per a month and have had Asher and Audrey at the store twice for a week.

What is your favorite local charitable organization?
We contribute to various charities. One of my favorites is the food drive at Christmas for the Bluffton Food Pantry. We make contributions to the American Cancer Association, being a cancer survivor. We also support Low Country Legal Volunteers. Right now, we are doing a fundraiser for school supplies.

What do you think about when you are alone in your car?
How lucky I have been my entire life. If it is meant to be, the Lord will make it happen. I think about my wife, how pretty and smart she is, my family, and having a very successful business.

What is your favorite book or podcast?
I receive all the major magazines in our industry so I can keep up with the styles. I am always looking for new ideas and new products—like the new diamonds, “Rare and Forever.” Stop by to see them and the hologram inside the diamond. Be one of the first to own one of these new diamonds.

What is one thing you didn’t know when you became an entrepreneur that you wish you had known?
How much work it is to run a business. When you go home, you are still working—thinking how to better yourself and your business, a commitment to everybody.

1000 Wm. Hilton Pkwy.
Village at Wexford, G-5
Hilton Head Island, SC 29928
(843) DIAMOND 342-6663
diamondland.com

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