August 2019

2019 Women in Business: Heidi Daly

Author: Special to CH2

Advanced Aesthetics Academy

What are the three most important lessons you have learned building your business?
Always follow your gut instincts; be passionate about what you are doing and allow it to help and empower others. If it does not jingle, it does not count! There is no problem that you cannot solve with honesty and integrity, unless you run out of cash!

What inspired you to start your business?
I have been an aesthetics instructor for over nine years, and I have seen the need for a program like mine that graduates highly educated aestheticians who are confident, passionate and trained properly. There is also a need for a facility for training that allows the students to enter the industry completely equipped with the life skills they need. I also saw the need to provide local continuing education as well as advanced classes for all aestheticians, cosmetologists, and nail technicians, which is another facet of our academy.

Do you have a favorite business tool and/or resource?
I could not have achieved my goal of opening an aesthetics school without my mentor. His guidance, support and knowledge have allowed me the tools to make this school everything that I dreamed of. I believe everyone needs a mentor.

On those impossible days, what motivates you to keep going?
My motivation is to offer people hope and help them to succeed. We are put here on earth to help people, and that is what I intend to do! My sons are a huge motivation for me. I want them to see that nothing is impossible and to follow their dreams. My favorite quote for my children: “I thought about quitting, but then I noticed who was watching.”

Do you have a motivational quote?
“Follow your passion.”

176 Dermis Ave.
Hardeeville, SC 29927
(843) 784-3376
www.theadvancedaestheticsacademy.com
admin@theadvancedaestheticsacademy.com

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